Marketing & Sales Intern

DSM Fresh Foods Pvt LtdGurgaon
Sales and Marketing
Not Disclosed
29 April 2016

Job Description

Purpose: Ensure Zappfresh has a strong brand presence and recalls in Delhi/NCR.

1.Support all marketing activities by Zappfresh through effective use of online and offline tools for marketing.
2.Developing, supporting and capturing the customer insights, including analytics and market research.
3.Locate avenues for possible PR coverage generation and amplify the same with marketing activations.
4.Support budget preparation, management and adherence for all marketing campaigns.
5.Measure Return on Investment of the campaigns and User Acquisition Costs.
6.Manage content for the website and other marketing collaterals.
7.Work with external third party vendors to ensure quality deliverables on-time.
8.Create and implement various engagement campaigns to encourage repeat purchase.
9.Ability to work in a challenging environment with due diligence to productivity.

1.Carve out and locate opportunities for strategic business alliances to garner more reach and in turn, revenue
2.Key inputs in Designing & Implementing ATL/ BTL activities – Radio, TV, OOH, Hoardings, Bus Stops, Bus Stands, Apartment/Mall/Office Activations.
3.Ability to manage, introduce and support time-line driven campaigns.
4.Locate potential channel partners to push the brand Zappfresh for heightened visibility.

1.Study and suggest measures to improve website ranking and reduce bounce rate.
2.Work out viability with various e-commerce players to drive traffic from various online sources.
3.Work with the offline marketing to enhance/promote any offline activities on digital media.
4.Support the social media presence and engagement for the company.
5.Work with creative agencies to come up with good creative content to make our digital efforts effective.
6.Report effectiveness of all digital activity including web analytics, conversions etc for each campaign.
7.Should have a hands-on approach.

Of Internships available: 3

Who can apply:
1.Anyone with interest in sales and marketing profile of work.
2.Additional Information:
3.Duration of the internship is flexible as per the availability of the student.

About Company

ZappFresh is a new meat brand which aims to become the 1st choice for consumers across India by creating a product portfolio that signifies highest standards of quality, taste, packaging and customer service.


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