Project Title: Comparison of the P&L heads of media companies – Zee Media, TV Today, NDTV Group, TV18
Broad scope of the project: Comparing all the individual revenue and cost heads of these companies line item-wise for growth and to deliver insights on the same
Time Frame: One month
Zee Media Corporation Ltd (ZMCL), India’s largest news network, touches the lives of over 150 million Indians through a clutch of national and regional news channels.
Zee News, which is the flagship channel of the company, has the 'Soch Badlo Desh Badlo' tag line which shows the focus on hardcore and serious news. The channel's programmes have won several prestigious national and international awards.